CourseCREEK Case Study

Majestic Wellness Academy

Interactive Wellness Education Transformation

Client's Business Model

Majestic Wellness Academy empowers individuals through holistic wellness education. It offers courses that promote personal well-being and transformative lifestyle changes. Its engaging, interactive content supports wellness practitioners and enthusiasts in achieving balanced, healthy lives.

Pain Points

• Outdated Platform Limitations: The previous Kajabi setup lacked support for interactive and gamified elements essential for immersive education.

• Content Delivery Challenges: Existing materials were not dynamic enough to engage learners effectively.

• Limited Interactivity: The need for SCORM-compliant courses with custom animations and gamification was unmet.

• Conversion Barriers: Copy and landing pages were not optimized for enrollment conversion.

• Scalability Issues: A robust LMS was needed to accommodate the growing demand for interactive courses.

The CourseCREEK Solution

Initial Evaluation & Audit

• Conducted an Expert Planning session and a comprehensive audit of the Kajabi platform.

• Identified opportunities to enhance engagement through SCORM-compliant modules and gamification.

• Defined project objectives focused on interactivity, user engagement, and conversion rates.

• Developed a migration strategy to transition to LearnWorlds.

Deliverables & Authoring Tools Implementation

• Migrated and restructured course content to ensure SCORM compliance and integration of interactive elements.

• Produced custom animated videos to clarify complex wellness concepts.

• Developed conversion-optimized copy to improve landing page performance and boost enrollments.

• Utilized advanced authoring tools for visually engaging courses aligned with digital learning standards.

LMS Deployment, Automation & Technology Integration

• Deployed a full LMS on LearnWorlds for a scalable digital learning environment.

• Automated user onboarding, progress tracking, and certification issuance.

• Integrated gamification elements like badges and quizzes to motivate learners.

• Established integrations for smooth data flow and enhanced reporting.

Continuous Optimization & Ongoing Support

• Provided training on managing the new LMS and interactive features.

• Implemented regular updates, performance monitoring, and content audits.

• Established automated troubleshooting processes and offered daily technical support.

• Maintained an agile framework for continuous improvement.

Current Status

• Smooth Migration: Successfully transitioned from Kajabi to LearnWorlds, preserving and enhancing course content.

• Enhanced Interactivity: SCORM-compliant courses with animations and gamification have transformed the learning experience.

• Optimized Conversion: Improved landing pages have boosted enrollment rates and user engagement.

• Streamlined LMS Performance: Automated processes deliver a seamless, high-performing learning environment.

• Sustained Excellence: Ongoing support ensures that the platform remains a leader in interactive wellness education.

Majestic Wellness Academy’s transformation with CourseCREEK has modernized educational delivery and elevated the learner experience, fostering higher engagement and better outcomes for wellness professionals and enthusiasts.